Sega partners with Roblox developer to bring a Sonic themed game to the platform

SEGA has partnered with a Roblox development studio to bring a Sonic themed game to the platform.
Featured Roblox Sonic Speed Simulator Image

Roblox is no stranger to partnering up with media entities across many different interests. They’ve hosted in-game concerts for stars like Lil Nas X, KSI, and Twenty One Pilots. They’ve also had experiences created by brands, such as Nike, Vans, and Gucci. This time, we’re getting a bit of a different partnership, with SEGA officially partnering with Gamefam Studios, a Roblox developer, to bring a Sonic themed game to the platform.

The experience is called Sonic Speed Simulator, which if you aren’t familiar, simulators are meant to put you in the shoes of whatever the simulation is attempting to convey. So, in this game, you are meant to run around collecting coins and orbs to build up your speed. You will start out as your Roblox avatar, but you can unlock characters like Sonic and Tales to play as them in the game.

As you progress, you will gain speed, level up, and unlock new areas that will be familiar to Sonic fans. Once you’ve built up enough speed, you can head into races against other players to see who is the fastest! While it isn’t exactly a Sonic game of old, it still features a lot of the familiar aspects of it. You can Spin Dash, Jump, and use a Homing Attack which are all Sonic signatures.

While the game is in its testing phase, it will cost you 50 Robux to play. However, if you want to wait a bit before jumping in, you can eventually play for free once it is fully released!

As more brands jump into Roblox, it will be interesting to see what other well-known franchises end up on the platform. While Roblox is on the forefront of the metaverse targeted at kids, don’t overlook the fact that Epic Games and Lego will be jumping into the fray in the near future.

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