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Sony and KIRKBI Invest in Epic Games to Forge the Future of Digital Entertainment

Epic Games announced a $2 billion round of funding from Sony and KIRKBI to advance the company’s vision to build the metaverse and support its continued growth.
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This round of investments from its existing investor, Sony Group Corporation, and KIRKBI, the family-owned holding and investment company behind The LEGO Group, was phenomenal. Each party invested $1 billion, respectively.

“As we reimagine the future of entertainment and play we need partners who share our vision. We have found this in our partnership with Sony and KIRKBI. This investment will accelerate our work to build the metaverse and create spaces where players can have fun with friends, brands can build creative and immersive experiences and creators can build a community and thrive.”

Tim Sweeney, CEO and Founder, Epic Games.

Through this investment, Sony, KIRKBI, and Epic Games hope to create a new form of social entertainment by exploring the connection between both the digital and physical worlds.

Søren Thorup Sørensen, CEO, KIRKBI, commented, “Epic Games is known for building playful and creative experiences and empowering creators large and small. A proportion of our investments is focused on trends we believe will impact the future world that we and our children will live in. This investment will accelerate our engagement in the world of digital play, and we are pleased to be investing in Epic Games to support their continued growth journey, with a long-term focus toward the future metaverse.”

“As a creative entertainment company, we are thrilled to invest in Epic to deepen our relationship in the metaverse field, a space where creators and users share their time. We are also confident that Epic’s expertise, including their powerful game engine, combined with Sony’s technologies, will accelerate our various efforts such as the development of new digital fan experiences in sports and our virtual production initiatives.”

Kenichiro Yoshida, Chairman, President and CEO, Sony Group Corporation.

The closing of these investments is subject to customary closing conditions, including regulatory approvals. However, Epic’s post-money equity valuation is $31.5 billion.

The investments made by Sony and KIRKBI will help Epic Games forge the future of entertainment. This will combine both the physical and digital worlds, creating immersive and enjoyable experiences for gaming fans. Be sure to check out our latest news for more great content!

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